I recently added and tested FeedBlitz to this blog as well as the aside design studio blog.
So for people who aren’t comfortable with RSS [ which is a nisconception I believe - that there are people on the internet, who use the internet and who know what blogs are but don't know what to do with RSS feeds - but that's what the experts say so I thought I might as well make it easy for people who really don't know much about RSS ] – “the subscribe using e-mail” just under the search box on the top right in the sidebar will allow you to subscribe to this blog via FeedBlitz, which will deliver the latest blog posts right into your inbox.
If I don’t see any activity with this feature in three months, I’ll take it down.
December 12th, 2005
Honestly, in my experience, I think the big mistake we make is relying a 100% on business networking [ whether online or otherwise ]. Business networking, in all or any of its forms should supplement our business activities – it should help us reach those people we would otherwise never have communicated with – not REPLACE business building and marketing efforts.
Registering on ALL the online business networking platforms is not the solution – just like one wouldn’t attend all Trade Association meetings and mixers and all the local networking meetings – similarly, signing up for all the online portals is a self-defeating activity.
What we should focus on is that one contact you have today – the one person you e-mail today, the one person who asks you a question today. Give your attention to that one person – it’s like one bird in the hand is better than ten in the bush = one person talking with you/interested in you is better than a 100 names on your contact list.
Make a connection – not just a contact, create a relationship. I don’t believe anyone can go wrong with that approach. It’s an investment and we must treat it as an investment – we don’t go investing pennies in a particular stock and a particular company’s equity right? We invest thousands and lakhs of rupees in that – THEN it re-pays us – apply the same principle to online business networking and you won’t go wrong. Instead of sending hundreds of similar e-mails to hundreds of people, send one well-thought out e-mail that is relevant to the person you are writing to.
December 12th, 2005
